The Sacred Cow Project investigates our relationship with the food we eat and proposes a new perspective on food production. This is why the sustainability movement has become a global trend. Xochil Lilas of Responsibly Stylish is one of those influencers who make sustainable fashion look easy-breezy! Melanieis a young professional in the field of the power industry, and has high knowledge in the offshore wind energy sector. Sustainability is a megatrend of the 21st century. Being a graduate of Psychology, Environmental Studies, and Marketing at the same time, Kamea Chayne, one of the top sustainability influencers, made it possible to come up with a holistic approach to sustainability and wellness. Among others, he has helped to build the biggest MW PV Systems at Shell Solar. Bibis subscribers are mainly interested in friends and family (40%), fashion (31%) and sports and fitness (27.6%). Most environmental influencers are regular people who have committed to leading more sustainable lives, while some are well-known celebrities who are aiming to make the world a better place. STEPHANIE DAVIES @stephidavies (13.7K), 77. Environmental and social justice advocate Celine Orsatti, also one of the most famous environmental sustainability influencers in 2022, is a French girl with Italian origins. She believes that nutrition and low waste living should go hand in hand, thats why she created Abbys Food Court to empower others and help them find joy in healthy and sustainable living. In todays fast-paced society, there has been a growing clamor for the protection of the environment against unethical industrial practices and waste production. She became viral for collecting all of the waste she has created in a 16oz mason jar. Its also important that followers of sustainability influencers Instagram are actively engaging with their posts so that your message will reach a wide audience. Jenny also promotes her advocacy through her YouTube channel, Wear I Live, where she uploads content about her thrift hauls, lookbooks, vegan recipes, low waste tips, morning routines, and a lot more. NATO: Finland forges ahead of Sweden toward membership, Ukraine updates: Zelenskyy calls for ICC Russia probe, Russian troops step up fight to cut off Bakhmut supply lines. The German influencer and web video producers first video went live in 2012. Fashion, beauty and travel are all topics that go down well with Instagram users a fact Stefanie Giesinger, who is one of the top German influencers in these areas, is well aware of. However, estimates suggest that influencers can earn thousands of euros per sponsored post, althoughthat applies only to those in the top league. Tara began her low waste journey back in 2017. Sustainability is en vogue. According to a study by the audience measurement company AFG Videoforschung, they have now joined the ranks of athletes and singers in terms of being role models for young people. Their debut book, The Art of Eating Well, was released in 2014, followed by Eating Well with Hemsley & Hemsley, a Channel 4 tv show. She shares practical tips and practices on how to live a zero-waste lifestyle through her Instagram, YouTube channel, and blog. She challenged herself to go zero waste by the end of the year, and not to buy clothes for a whole year. Anitas first book A Zero Waste Life: In Thirty Days published by Penguin Random House, Australia is available at all good book stores. Geevie and Sophia, one of the top sustainability influencers, are Spanish-American identical twins turned businesswomen who run the popular Instagram @sustainyrself, where they document their plastic-free journey and share sustainable lifestyle tips and habits, in hopes of inspiring others to reduce their plastic waste. They are using social media platforms to advocate for a better fashion industry. This Environmental Science graduate and one of the top sustainability influencers, is eager to use her platform to educate or equip her viewers and followers with the knowledge necessary to make sustainability an attainable goal. "Thus, mimicking individual behavior patterns of influencers is more likely to be constructive, creative and identity-building," he says. All rights reserved | Legal Notice | Privacy policy. Today I want to make as many people as possible aware of environmental protection with my dedicated site RescuePlanetLife, especially via social media. The 23-year-old started her YouTube channel while still in high school in 2013. Katie Roberts an Australian Environmental scientist, yoga trainer, and a sustainability lifestyle blogger who created an online hub Sustainability in Style, which focuses on educating and inspiring others to embrace sustainability through ethical, slow fashion. Rianne is best known for her Instagram vs. reality posts. They are often experts in their field, and they use their Instagram platform to educate others about the importance of sustainable practices. Diana is a frequent speaker at universities and international conferences where she speaks about nutrition and sustainability, social justice, animal welfare, and food policy issues. Erin Boyle is a writer, one of the top sustainability influencers, photographer, and minimalist behind Reading My Tea Leaves, a sustainable lifestyle blog where she shares her journey as well as knowledge and tips for living a simple, low impact, and sustainable life. Sustainability and influencers. Through her Instagram account, she encourages others to just focus on what they can do today and what they have already achieved. For example, images on Instagram have 23% more engagement than on Facebook, and videos, , everyone wants to work with content creators and use their reach. Berlin, Germany. Follow along to keep up to date with the latest industry trends and network with industry professionals. 1. Xochil Lilas. the beginning of the year. Shes currently a marketing manager at Vive with the mission of helping vegan brands and products grow their social media presence. Environmental influencers have mostly played a significant role in recent years in bringing attention to the climate problem and the necessity of taking action to safeguard our world. She began her plastic-free advocacy in 2011 and has documented that journey through her blog, The Plastic-Free Chef, which she started back then at age 16. Their debut book, The Art of Eating Well, was released in 2014, followed by Eating Well with Hemsley & Hemsley, a Channel 4 tv show. Influencer. friends and family (32%), fashion (26%) and sports and fitness (23%). The 19-year-old twins started their social media career in 2015 on the platform musical.ly. Aside from Instagram and her blog, Marissa, one of the most famous environmental sustainability influencers in 2022, can also be found on TikTok with videos of her talking about environmental sustainability, greenwashing, social justice, climate crisis, and product reviews and endorsements. Table Of Contents Top Sustainability Influencers on Instagram 1. Users are most interested in news (36.5%), discovering new content (25.5%), and finding out new things to do (23.8%). Laura is currently an ambassador for the 5 Minute Beach Clean Up foundation and has been featured in several online publications. The reason . The criteria for eco-friendly gardens included: Insect friendliness, watering places, nesting aids, wilderness areas for hedgehogs and mice, or bio-composting. Nasemann writes about sustainable fashion standards, natural cosmetics and the ecological footprint of different materials, provides shopping hints and arouses interest in ethical fashions with superb photographs. Through her Instagram, she aims to create a non-judgmental space based on her upbringing and experiences and to send a message that it is okay to be an imperfect environmentalist. Manju and her younger son founded Sarvodaya Institute, a Non-Profit corporation whose mission is to support people in remembering their role as caregivers and lovers of our collective EarthBody, through the practice of gardening and farming andprovide food and create habitats for other species, like butterflies, bees, and other wildlife that might visit in the suburbs. The account shares photos and stories from trips to eco-friendly destinations around the world. Aside from her creating content for her blog and channel, she is also an Ecopreneur Podcast Host, Low Impact Movement (LIM) Contributor, and an active member of Ethical Writers and Creatives. She believes whole-heartedly in imperfect sustainability and encourages everyone to do their best, whatever that is. KATE NELSON @plasticfreemermaid (108K), 12. By highlighting the work of young people, @happyhippie inspires others to take action on sustainability issues. Wind is the most prominent of Germany's renewable energy sources, with a share of 23.7%. Given the rise of social media, social media influencers have become an essential part of marketing agencies' strategies. margin. The more she learned, the more passionate she became about reducing plastic waste and the carbon footprint that she and her family created. While living in Paris, Besma witnessed the French way of doing things such as buying fresh food from the organic market, bringing their own bags to the shop, and buying investment pieces over fast-changing trends. Whether sustainability, fair fashion or vegan lifestyle, all topics are covered and encourage reflection. For example, German . Juliens followers are both female (50.8%) and male (49.2%) aged mainly between 18 and 24 years old. Mirkois Team Lead Engineering at BayWa r.e Solar Projects GmbH, one of the main German solar actors, with worldwide presence. With more than three million followers, she is one of the most successful female influencers in Germany. Sustainability Instagram influencers also often share tips and advice on how to lead a more sustainable lifestyle. As one of the top sustainability influencers, Lauren started Package Free shop in Williamsburg in 2017. This, in turn, is because German youth use media in a totally different way than in the past. Marie Nasemann, ethical fashion blogger One of the examples of such jobs includes Sustainability influencers! Sedona also runs a video podcast called Intentional with Sedona Christina and Tay which primarily focuses on discussions about plant-based & vegan wellness, realistic zero waste living, minimalism, self-care, ethical consumerism, secondhand fashion/life, health, creativity, and entrepreneurship. Besma Whayeb is a London-based ethical lifestyle blogger, and one of the best environmental influencers, documenting modern conscious choices. He often partners with organizations like WWF to promote sustainability initiatives. Nadineis the founder of the European Energy Consult. Baum Und Pferdgarten - ambitions ahead Kind of - the new second hand personal shopper service She uploaded her first video on YouTube in February 2016, 2 months after she quit her job to pursue her dream of running a business. Agnes Mike, one of the top sustainability influencers, began documenting her sustainability journey in 2018 through her blog, Wasteless. Kolsquares technology also allows you to optimize your next marketing project from, between 18 and 24 (53%). She is currently taking MSc inSustainability andBehaviour Change at the Centre of Alternative Technology (Wales). Influencers are estimated to be an $8 billion ecosystem, and their authority is undeniable. KATHRYN KELLOGG @going.zero.waste (304K), 4. These influencers post on their platforms constantly to promote sustainability within food, clothing, consumption, and living, promote eco-friendly products through their own shops and e-commerce sites. In 2016, the Sdkurier still wrote about the German YouTube dream couple, but in May 2022, the Cologne-based influencer confirmed their separation. The pair are 20 years old and want to use social media to draw attention to things that [they] care about, as they told STERN, the German online magazine, in an interview. Tolmeia Gregory @tollydollyposh 4. . Anna Rydne, one of the most famous environmental sustainability influencers in 2022, is a Swedish social media and content creator, author, and mother of 4 who has a special interest in urban gardening and a zero-waste lifestyle. One thing has always been true to Xis core: less stuff & more adventures. The theme of SB'22 San Diego, is Recenter & Accelerate. Eco friendly influencers are those who use their platforms to promote sustainability and environmentally-conscious products and services. With a share of 45%of power production in Germany in 2020, renewable energieshave played a key role in the past few years. "Sustainability, for me, is about being resourceful," Nguyen told Input in an interview. followers, aged between 25 and 34, are mainly female (81.8%), while the main topics are of course restaurants and food (77%) as well as sports and fitness (52%). Aside from her Insagram page, Christine can also be found on YouTube, Facebook, and TikTok. Research scientist and Ph.D. scholar Emma Mamisoa Nomena, one of the best environmental influencers, is the brilliant founder of Wise with Waste, a non-profit organization dedicated to environmental sustainability and social justice. Top Voices is a series of lists that have been . On Instagram, she launched #sustainabilitysciencesunday, a weekly series that provides simple sustainability science experiments that can be done at home. German consumers have three priorities that apply to shopping, whether it's online or at the corner shop: shopping needs to be quick, with prompt delivery, and take account of sustainability criteria. ABI STEPHENSON @theeecogoddess (18.8K), 63. As an eco-content creator, Nicole, one of the most famous environmental sustainability influencers in 2022, has partnered with several brands such as Organic Basics, Vivo Barefoot, and Brita to name a few, and aims to help more environmentally-conscious brands to grow their platform through content curation, copywriting, and SEO. How to reach out to sustainability influencers Instagram? CELINE ORSATTI @lesswaste_birdie (4,580), 98. She quickly began supplying the market with non-toxic and environmentally friendly washing solutions. With a belief that sustainable living should be hip, not hippie, Wendy is on a mission to bust myths about sustainability and to make it simple, attainable, and affordable for everyone. Rethinknation currently has 11,000 subscribers on Youtube. The Intersectional Environmentalist, which campaigns for an inclusive version of environmentalism, highlighting injustices experienced by marginalised communities, has now gained 121,000 followers,. Destinys Instagram account is filled with beautifully curated photos showcasing her delectable plant-based recipes, shopping lists, monthly intentions, and ethical products that she uses. @happyhippie is an organization that focuses on youth empowerment and social justice. The 26-year-old Diana zur Lwen used to produce videos of makeup tips and shopping hauls. From learning about recycling and water waste to embracing veganism and creating plant-based recipes, Lottie began documenting her low waste journey through her blog, Low Waste Lottie, where she also offers simple tips and tricks to live more sustainably. Changemakers and eco influencers you should follow Get an overview of important personalities who want to change the world with fair fashion. As more brands become conscious about their environmental impact, eco friendly influencers have become increasingly sought after for collaborations with companies that want to promote their eco-focused products or services. "I want to make people aware that they should reflect on their behavior and I'd like to use my reach for that." Ankehas worked for almost two decades at the Oko-Institut in Germany, as a Research Coordinator International Climate Change, Division Energy & Climate Protection. Read more about influencers in the automotive industry on the Kolsquare blog here. Consumers are more inclined to support brands with a social purpose if they have genuine care for the environment and advocate sustainability in the long run. Sustainability influencers Instagram have become extremely popular in recent years because of their dedication to sustainability and their ability to share knowledge on the topic with others. Houston-based Eco-activist and writer Diandra Marizet Esparza, one of the best environmental influencers, used to work as a stylist for a leading fashion brand before she realized her true passion as a sustainability influencer and conscious curator. Michaelis the head of the leading magazine for solar industry, in markets, downstream- and upstream technology, installation knowledge and applications of photovoltaics: pv magazine. Lauren Singer is an environmentalist, entrepreneur, blogger, and one of the top sustainability influencers who is a firm advocate of a zero-waste lifestyle. Her style is really down-to-earth and inspires her followers to dream big. Package Free has diverted hundreds of millions of pounds of waste from landfills since its inception. She has recently published a book entitled, An Almost Zero Waste Life, which contains practical tips, strategies, recipes, and DIY projects for reducing wasteand achieving a sustainable living lifestyle. Moreover, partnering with eco friendly influencers helps make sustainability more visible in mainstream media outlets like magazines or television shows by showing off eco-friendly products on these platformsmaking it easier for people to access information about living sustainably without having to search out specialized websites or publications themselves. Solar photovoltaic (PV) is the second most predominant renewable energy source, with a share of 9%. Many factors come into place in the transition. Join our free community to get access to the latest news and resources, engage with influencers, and secure collaborations with top brands. Misty Foster, one of the most famous environmental sustainability influencers in 2022, who is popularly known for her previous vlog, Misty the Travel Muse, has always been an avid traveler. Implementing lunchtime and classroom recycling programs at more than 100 schools throughout a district in LA and helping in the transition of more than 2000 businesses into the City of Los Angeles recycLA program are just a few of his major accomplishments. Below, Kolsquare will show you the top 10 influencers in Germany, compiled using the Kolsquare database of German and international influencers. It is striking that the most successful YouTubers are known for topics that correspond to typical gender cliches: makeup and fashion for girls, video games for boys. Her decision to quit fast fashion began sometime in 2015 when she joined an anti-trafficking organization in College and learned about the effects of fashion labor trafficking in developing nations. Environmental influencers, regardless of their notoriety or fan base, are crucial in educating the public about the need for environmental conservation. Diandra co-founded Intersectional Environmentalism and is currently the head of its Business and Resource Development. During her Ph.D. at the University of Amsterdam, Emma published 5 research articles and gave several presentations at international conferences. Shanti Joan Tan (@shantijoantan) 25. ANNE-MARIE BONNEAU @zerowastechef (180K), 8. Set up clear guidelines regarding payment to sustainability influencers Instagram and deliverables so that everyones expectations are met during the partnership. Accordingly, green women influencers should know sustainability principles in their consumption patterns: Volunteering: Being green influencer is not based on economic motives. So that everyones expectations are met during the partnership of environmental protection my! That followers of sustainability influencers Instagram are actively engaging with their posts so that message! 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